The Khalife sisters enter the “Shark Tank” seeking $110,000 for Surprise Ride, which they state would help them drive and monetize traffic by connecting them more efficiently with their target demographics. A large part of this plan involves hiring a $40,000-per-year marketing expert specializing in capturing the attention of mothers. For this investment, the sharks are offered just 10% of the company — imputing a $1.1 million valuation unsupported by Surprise Ride’s low-five-figure sales.
Though Donna and Rosy are adamant they can reach $500,000 in sales within the next year, Daymond John and Kevin O’Leary aren’t convinced Surprise Ride is worth anywhere near a million bucks. They bow out. Robert Herjavec expresses similar doubts but believes enough in the sisters as entrepreneurs to offer them $110,000 for 25%. Instead of responding to or even acknowledging the offer, the Khalifes look to Lori Greiner and Mark Cuban. Both go out.
When the sisters try to negotiate with Robert, he declines to entertain them further. Apparently offended by their ignoring of his original offer, he chastises, “You gave me time to change my mind.” As they plead with him to reconsider, Kevin finally sends them out of the Tank. “You’ve actually come into the lore of ‘Shark Tank,” he mocks. “You are going to become legend … You had a deal and you didn’t close it.”
